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Dr David Sewell
One Vision Health
What are the downsides to using YouTube embeds?
Simply embedding YouTube videos on your website can limit the SEO value of your healthcare content. In this video, Dr David Sewell, Head Of Digital, explains why Google and AI search features may prefer to send users to YouTube rather than your own site, and what that means for healthcare brands trying to grow organic visibility, website traffic and audience engagement.
Transcript
We would advise it against simply embedding YouTube videos on your own website because when Google is looking to answer questions and things like AI overviews it is more likely to send people to the YouTube channel for that video than it would be to send them to your own page. you you