AnswerPack Process

AnswerPack is a fully managed service that allows you to harness the power of video education. Here's our five-step process. Step One - Planning. We'll pinpoint the hottest topics and healthcare questions your video content needs to answer. Our insights tell us how your audience searches for and consumes content. This means we can plan relevant videos that drive action on your website. Step Two - Production. Once you've approved your plan, we'll produce your video content. Your experts will be prepped for filming and we'll guide them through the process to get the best from them. Filming takes under an hour. We'll film using either AnswerPack Remote, our remote video recording app, or AnswerPack Pro, which delivers high end studio based films. Step Three - Channel Content. Next, we'll edit your videos and build your online video channel. Your content will be displayed in user-friendly playlists and categories for your review before publication. Step Four - Publishing. Once you are happy with your videos, we'll publish your video channel. You can add your channel to wherever else it is needed using our simple plug and play solution. Step Five - Promotion. AnswerPack does more than drive conversion, it also expands your audience reach. Your videos will be promoted on social media and optimised for search, increasing your visibility. We'll also distribute them through our partner network of health information, news and charity websites. The process doesn't stop there. We'll analyse how your audience is engaging with your videos so we can continually optimise your channel. Customised reports will keep you informed each month. If your health organisation is ready to put video to work for your brand, get in touch.